15 Most Useful Things To Know About Google AMP in 2021?
AMP has been
around for five years and has grown significantly over that time. If you have a
quicker online surfing experience on Google News Feed, Google AMP might be one of the
primary reasons behind it, but it is not the only thing you have to focus on
for your website SEO. To understand more about accelerated mobile pages meaning and amp website meaning, let us have a
quick understanding of Google amp?
What are AMP pages, exactly?
Accelerated
Mobile Pages (AMP) is a web-based open-source solution for revolutionizing
mobile content consumption. The original objective was to develop an
open-source framework that would enhance and accelerate the mobile experience. (Website development company)
Amp Pages Google
If you're
wondering why Google AMP was
brought in, consider this:
- Since Google's
existence is dependent on users' overall search experience.
- When a person clicks
on a search result, their experience is just as important as the display
results.
- AMP was designed to
bridge the gap, with the primary objective of speeding up the moving
experience.
- By using AMP on your
website, Google may be able to load your content 15% to 85% faster than
usual.
What Is Amp In SEO?
"Is Amp
Good for SEO?" is a question that may arise in your thoughts; we would say
a yes!
While AMP can
help with SEO, it's essential to realize that it's not always necessary for
SEO, and the advantages are more relevant to certain businesses than others.
Page speed and mobile experience are critical for SEO, and Google AMP is only one method for
doing it.
AMP offers
numerous benefits to businesses with content and SEO strategies other than
quicker loading times and improved experience for content consumers:
- Enhanced interaction
with websites.
- Increased traffic
- Bounce rates are
lower.
- A rise in ad views.
- Getting you in Google
News Feed
- Better rankings
Drawbacks for Google AMP integration and other factors
With the
introduction of AMP pages, a significant number of UX components on your
website are sacrificed. Because of accelerated mobile pages, every website has
to follow google guidelines to appear in news fees that put google in a
monopoly. (Web Development company)
- Because of AMP, Google
wants to bring all the blogs inside its umbrella by having everyone play
by their own rule and follow their AMP Guidelines, which is biased to
others.
- Aside from restricted
images on your AMP sites, you'll only be able to show one ad per page.
With this limited design, disruptive commercials, such as expendables, are
impossible, and ads sold directly may be hard to execute.
- From a marketing
standpoint, one piece of content costs twice as much as the other, as part
of Google's quest for parity.
- Impressions have been
found for numerous publications, but not continuously measures of
engagement. This is due to the Top Stories carousel, which encourages readers
to read from various sources.
- Similarly, Google's
AMP viewer weakens its brand recognition by displaying a google amp URL/ domain in
the address bar. While the present site on the AMP page is stable, the
space above the fold is wasted.
Furthermore,
AMP is only activated by visiting an AMP-enabled website (instead of the
canonical version). Even though the AMP library may reduce the number of server
applications for a page by 77%, the AMP version is not always provided if it is
not implemented correctly.
Even though
AMP sounds excellent, many fake stories and articles started coming on users'
news feeds, which was an overall bad experience for users.
The Conclusion
The main
benefit of Google AMP is the page speed, which
Google Cache dramatically improves. Similar speed may be achieved with frequent
mobile optimization, and Google cache will soon be extended to non-AMP pages.
So, there is no benefit in converting; thus, if your website is currently
quick, there is no use in using AMP. For more detailed information you may
visit………
https://netmaxims.com/blog/15-useful-things-to-know-about-google-amp-in-2021/
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